(info at healthynaturalcolor dot com) Cyanin haematochrome is the main part of the elderberry anthocyanin. We can see purple red powder with our naked eyes. It is easily water-soluble. It is absolute a natural pigment abstracted from the raw peel of the Sambucus Williamsii Hance by modern biotechnology.Widely used in acid drink and sparkling wines, fruit wines. This product has been exported..